02/21/19
HAYS, Kan. – Customer service is no longer face-to-face conversations and phone calls. Rather, businesses are increasingly interacting with their customers online utilizing Facebook posts, tweets, snaps, and texts.

Learn more about digital customer service strategy at “Customer Service in the Digital Age: First Impressions Matter 2.0,” a new workshop from Fort Hays State University’s Management Development Center.

This follow-up to the popular “First Impressions Matter” workshop will be from 8:30 a.m. to noon on Wednesday, Feb. 27, in the Trails Room of the Memorial Union on the FHSU campus.

This training will give participants tools to begin implementing a service culture within their organizations’ digital channels, including on their websites, social media channels, and instant messaging. Specifically, the facilitators will cover what to do when an angry customer posts a negative review, as well as discuss chatbots and self-serve customer service.

Participants can also expect to examine a variety of helpful online service-oriented tools, as well as learn about updates on where the customer service industry is headed in the future.

Dr. Stacey Smith, chair of the Department of Applied Business Studies Department, and Hannah Hilker, training specialist at the Management Development Center, will facilitate.

Each person who completes the workshop will receive a completion certificate. The cost is $119. Hays Area Chamber of Commerce members are eligible for a 15-percent discount.

Registration is available online at https://webapps.fhsu.edu/MDC2.0/Default.aspx

To learn more about this workshop or receive discount codes, contact Hannah Hilker, 785-628-4121 or hehilker@fhsu.edu.